As the Marketing Event Manager I am responsible for all aspects of planning, coordination and execution of company events, tradeshows, seminars, webinars and user group meetings. I develope objectives and strategies for the overall effectiveness and execution of marketing events. In addition I manage and execute projects and marketing plans intended to maximize company exposure and produce sales leads. I am responsible for all amenities and accommodations at the event as well as any associated contract negotiations.
As the Marketing Event Manager I am responsible for all aspects of planning, coordination and execution of company events, tradeshows, seminars, webinars and user group meetings. I develope objectives and strategies for the overall effectiveness and execution of marketing events. In addition I manage and execute projects and marketing plans intended to maximize company exposure and produce sales leads. I am responsible for all amenities and accommodations at the event as well as any associated contract negotiations.
* Defined editorial direction for Telecommunications Media Group through substantial market research; focused and reorganized staff; developed and fostered industry relationships * Grew audience 8-10% month over month through proper and diverse content direction, SEO tactics and expanding social network presence * Redefined and maintained editorial budget, assigned, edited and posted all written and multimedia content from freelance writers, outside contributors and staff writers * Created editorial content for international conferences, recruited renowned industry analyst panel moderators and organized paid panelist contributorsâ deliverables and content
* Created operation plan and managed editorial aspect of 35+ conferences per year, including 40+ speakers, to provide relevent, quality content for attendees, significant leads for sponsors and maintain >80% gross profit margin for each show * Developed deliverable calendar for website updates, speaker deadlines, proceeding printings, staffing and signage for all events. * Created content, recruited speakers, and trained staff for 5-10 Virtual Trade Shows per year * Managed all video/audio production including physical video editing across 15 websites * Hired, trained and supervised the activities of an assistant
* Managed all aspects of editorial content in coordination with marketing, sales and other editorial groups for 30+ seminar and conferences per year * Recruited, negotiated contracts and worked with 25+ qualified industry speakers to develop relevant, engaging content for all events * Created conference proceedings using Adobe InDesign, Adobe Photoshop and Quark * Updated conference websites using Adobe Contribute and Macromedia Dreamweaver
* Created compelling featured topic items, learning guides and step by step guides using TechTarget Content Posting interface * Wrote editorsâ notes to accompany retention newsletters. * Collected content for, produced and distributed three weekly online newsletters * Maintained Ask the Expert section of multiple sites through editing, posting and topic expert communication
* Managed two stationâs client relations, billing, sales and technical operations * Generated/Maintained budget, and coordinate all client billing and collections * Created promotional materials for use in sales, negotiated and wrote all new contracts * Monitored studiosâ equipment and produced all station traffic logs
* Managed hotel account interface, increasing use of our services * Sold 5 new Hotel relationships per month * Designed/Distributed promotional materials to new market opportunities
* Wrote, produced and engineered promotional advertisements * ïªServiced clients such as WCLH Wilkes radio, local hospitals and car dealerships * Wrote recruitment commercials for local paper
* Organized and set up remote broadcasts to promote station * Prepared interview guests and sat second chair for on-air interviews * Represented station through public relations at promotional events
Flawless Events' core belief resides in the flawless execution of every detail. An event management company experienced in weddings, showers, fundraising events, receptions and birthday parties for all ages, we are here to help. Whether you need help from the beginning of the planning process or only on the day of your event, your event deserves our dedication to the details which make your event uniquely special.
BA
I have spent the past 10 years navigating my way through the corporate world of event management. In my spare time (in addition to falling in love and getting married to a wonderful man) I helped friends plan surprise birthday parties and showers, coordinated fundraisers and navigated the very distinct and often overwhelming word of weddings. I found my corporate event planning knowledge incredibly transferable and the excitement of working with people for joyous life-events extremely rewarding. I love what I do and that is why I founded Flawless Events. I want to help people enjoy their event. I have the knowledge and the skills and the passion for planning, and I would love to help you create the event of your dreams.
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